Bethan Williams
Senior Paid Media Executive
After joining MountDigital in 2023, I quickly realised my love lied in content and copy; so I leverage my varied industry experience to craft messaging that truly resonates with audiences.
Get to know Bethan
Coffee or Tea? And how do you take it?
It has to be coffee for me, however it must be iced and I always add a few drops of syrup. And before you ask, yes, my order stays the same even in the depths of a Manchester winter (I'll mature one day).
What is your controversial food opinion?
A very controversial one from me, but I don't think Yorkshire puddings are worth the hype. I am that friend (and the only person at the table majority of the time), who will happily offer it out.
What is your favourite aspect of working at MountDigital?
With this being my first leap into my digital marketing career, the level of freedom I have to grow has been amazing. I have delivered external training sessions, presented in client meetings, and had access to training & workshops on where my passions lie. I have been able to craft my own path of where I find enjoyment in my day-to-day, and my team has always supported that.
What is the top item on your bucket list right now?
I would love to go skiing! It's one thing I have never done & a skill I have never tried. I've been told if you can ice skate, you can ski. I’m fully leaning into the delusion that my sort of ice skating skills ten years ago will translate to a black slopes.
What do you like most about copywriting?
I love the story-telling aspect of it, especially in marketing where users are at different points of the funnel. It gives me the opportunity to tailor each touch-point to their unique position & needs at that time, bringing real value to our clients.